Insignia is Best Buy's house brand, and like most house brands, it places an emphasis on affordability. That doesn't mean the products are low quality, though; you just need to temper your expectations. Really, you should temper your expectations whenever you see a 50-inch ultra high-definition (UHD, or 4K) television for $499.99, like the NS-50DR710NA17 we tested. This LED-backlit television is part of Insignia's DR710NA17 line of 4K Roku TVs, and the first 4K-capable Roku TV we've tested. Thanks to the Roku TV ecosystem, the television offers an impressive amount of connected and streaming features. It also delivers very accurate color reproduction for the price, but poor contrast makes it literally pale in comparison with our Editors' Choice for budget HDTVs, Vizio's Du series.

Design

Like most budget televisions, the 50DR710NA17 is simply designed. The screen is surrounded by a half-inch brushed black plastic bezel on all sides, with a curved extension on the bottom edge holding the Insignia logo, an indicator light, and the remote sensor. The stand is an open, slightly angled near-rectangle made of the same matte black plastic as the bezel, and connects to the television via two thick plastic legs.

All four of the 50DR710NA17's HDMI ports sit, along with a USB port, facing left on the back of the screen, easily accessible from the side. The antenna connector, a composite video input, an Ethernet port, and 3.5mm and optical audio outputs face downward. A row of buttons run along the lower left edge of the TV, a few inches from the HDMI ports.

The included remote uses a standard Roku TV design, which remains fairly consistent across all Roku TV manufacturers. It's a small, curved black wand, similar in shape and proportion to a Nintendo Wii remote. It features a large, prominent purple navigation pad flanked by Back/Home/Power buttons above and playback controls below. Four dedicated service buttons sit under the playback controls, offering instant access to Google Play, HBO Go, Netflix, and Sling TV. Finally, a volume rocker and Mute button sit on the right. This is an infrared remote, and doesn't include the headphone jack found on the remotes of the Roku 3 and Roku 4 media streamers. You can also control the television with the free Roku app for Android and iOS.