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Google Wins the Presidential Election (So Does Obama)

 & Sascha Segan Former Lead Analyst, Mobile

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Buying Guide: Google Wins the Presidential Election (So Does Obama)

Sascha Segan

Contents

And it's done: Barack Obama will be the next President of the United States. Let's set aside the crashing economy, two wars, and a deeply divided society to ask (we are PC Magazine, of course): What does this mean for tech?

Google actually won this election. Every way you slice Obama's tech policy, it is good news for Google.

The struggles over net neutrality, white-space broadband, and telecom competition all have the same theme. Should the government lean towards protecting the rights of large, incumbent players in a space, or lean towards disrupting those marketplaces for new entrants? No matter what, there's always a lean; in these kinds of battles, no policy is neutral.

The incumbent players in the battles vary. For net neutrality and telecom competition, the incumbents are large ISPs like Verizon, AT&T, and Comcast. The upstarts are content-oriented companies like Google, Disney, and Yahoo!, and small up-and-coming telecom players. In terms of white-space broadband, AT&T, Verizon, and Google want to upset the apple cart currently run by content companies like CBS, NBC, and Disney.

It looks like the Obama administration may upset all the apple carts towards Google.

I mean, come on. On Obama's Web site, he actually mentions Google as a model, pledging to create "a Google-like search engine that will allow ordinary Americans to track federal grants, contracts, earmarks, and loans online."

Obama's most prominent tech advisers include Eric Schmidt of (yup) Google, and former FCC heads Reed Hundt and Bill Kennard, along with "free culture" proponent Larry Lessig (who backed away from the campaign after being a little too vocal about his atheistic views).

Hundt chaired the FCC from 1993 to 1997, overseeing a massive increase in telecom competition thanks to the 1995 PCS spectrum auctions and the Telecom Act of 1996. Before Hundt, there were only two cell-phone companies in any market. Kennard is obsessed with "digital divide" issues, which means rural broadband, which means white spaces and new ISP entrants. With Kennard on board (and Obama's focus on the "digital divide" in general) expect white-space broadband to start moving quickly, boosting the fortunes of Motorola, Intel, and, yes, Google.—Next: Companies Shouldn't Rest >

About Our Expert

Sascha Segan

Sascha Segan

Former Lead Analyst, Mobile

My Experience

I'm that 5G guy. I've actually been here for every "G." I reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also wrote a weekly newsletter, Fully Mobilized, where I obsessed about phones and networks.

My Areas of Expertise

  • US and Canadian mobile networks
  • Mobile phones released in the US
  • iPads, Android tablets, and ebook readers
  • Mobile hotspots
  • Big data features such as Fastest Mobile Networks and Best Work-From-Home Cities

The Technology I Use

Being cross-platform is critical for someone in my position. In the US, the mobile world is split pretty cleanly between iOS and Android. So I think it's really important to have Apple, Android and Windows devices all in my daily orbit.

I use a Lenovo ThinkPad Carbon X1 for work and a 2021 Apple MacBook Pro for personal use. My current phone is a Samsung Galaxy S21 Ultra, although I'm probably going to move to an Android foldable. Most of my writing is either in Microsoft OneNote or a free notepad app called Notepad++. Number crunching, which I do often for those big data stories, is via Microsoft Excel, DataGrip for MySQL, and Tableau.

In terms of apps and cloud services, I use both Google Drive and Microsoft OneDrive heavily, although I also have iCloud because of the three Macs and three iPads in our house. I subscribe to way too many streaming services. 

My primary tablet is a 12.9-inch, 2020-model Apple iPad Pro. When I want to read a book, I've got a 2018-model flat-front Amazon Kindle Paperwhite. My home smart speakers run Google Home, and I watch a TCL Roku TV. And Verizon Fios keeps me connected at home.

My first computer was an Atari 800 and my first cell phone was a Qualcomm Thin Phone. I still have very fond feelings about both of them.

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